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Better Late Than Never? Omega Turns to Instagram to Sell $6,500 “Speedy Tuesday” Watch

Better Late Than Never? Omega Turns to Instagram to Sell $6,500 “Speedy Tuesday” Watch

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Omega Speedmaster Floating (Credit: vintageaddicted13 by means of eBay)

Enough to prod Omega to respect the wonder with another restricted release “Speedy Tuesday” watch. Showcased by means of the Swiss watch brand’s Instagram account (948,000 supporters) and at first accessible online just, it is restricted to 2,012 pieces valued at $6,500 each. 2012 alludes to the year Broer made the hashtag, and, subject to accessibility. Omega says clients can indicate the Limited Edition number they need on their watch. The genuine watches will be conveyed some time this summer.

The back of the Omega Speedmaster (source: ablogtowatch.com)

Alaska Project III

The new model means to be the ideal combination of the Speedmaster’s most well known plan highlights throughout the long term. It’s straightforwardly motivated by the popular ” Alaska Project III ” model, made for NASA in 1978, with a brushed matte-finish treated steel case and huge spiral numerals on the subdials. It likewise includes the notorious “Invert Panda” dial, first utilized in 1966, just as a vintage Omega logo and brilliant markings. The rear of the watch includes a screw-in caseback stepped with the Speedmaster’s famous Seahorse emblem. It is enclosed by the words SPEEDY TUESDAY ANNIVERSARY – A TRIBUTE TO ALASKA PROJECT III.

A attractive recognition for be certain. We expect it will sell out rapidly as numerous reservations have just been made for the watch online. While the rage for vintage pieces is all well indeed, Omega needs to make an interpretation of that into deals of present day watches in a bigger manner. Like the initial step on the moon, this is one in the privilege direction.

 

***As we anticipated, every one of the 2,012 of the Speedy Tuesday pieces sold out in a record 4 hours, 15 minutes and 43 seconds.

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