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Rolex Names New CEO

Rolex Names New CEO

Rolex CEO Jean-Frédéric Dufour

Jean-Frédéric Dufour has been named the new worldwide CEO for Rolex SA. An authority official statement from Rolex read:

“Rolex affirms the appearance of Jean-Frederic Dufour, current CEO of Zenith, to ROLEX SA to assume control over the heading at a date still to be resolved, and in concurrence with the company’s standing CEO, Gian Riccardo Marini.

All other communication will be delivered in due course.”

Rolex Building in Geneva

Who is Jean-Frédéric Dufour? Initially hailing from Geneva, the city where Rolex set up its central command in 1919, he has filled in as CEO for Zenith since 2009. Under his administration, Zenith had indeed begun to encounter solid development, remembering the 2012 sponsorship of the quickest man for the world.

Moving to Rolex, Dufour will become the company’s 6th CEO, and the fourth since 2008. He will supplant current CEO Gian Riccardo Marini, who has served in the situation since May 3th 2011. An authority start date for Dufour presently can’t seem to be declared. This arrangement is critical in the watch world. Rolex is the head watchmaker in Switzerland, yet on the planet. It is likewise one of the 10 most popular brands on the planet, time frame. In this manner, when Rolex accomplishes something, those in the watchmaking or watch gathering world need to pay attention.

Watches Produced by Rolex

What can the watchmaking and gathering world anticipate from this new CEO? Gregory Pons, the first to distribute the breaking news on his site Business Montres, thinks it is a ‘energetic’ move from Rolex. Adopting an energetic strategy will ideally ‘dust off’ the brand, interesting to the best in class ages. Dufour is 45 years of age, which makes him a decent extension to both the more youthful and more established ages. Dufour was additionally prepared by Jean-Claude Biver, previous CEO of extravagance watch brand Hublot. Biver is credited with saving the watch business from the ‘quartz developments,’ just as preparing numerous effective watch company CEO’s.

Dufour is a major move for Rolex, yet will doubtlessly bring new and novel thoughts. Notwithstanding, Dufour’s term as CEO will start the precedents for Rolex, just as numerous other watch producers, for potentially the following 20 years. Dufour is additionally new to Rolex, and will require time to become familiar with the company and pick the heading it will go in. Fortunately, he has genuine mastery with watches, just as a youthful and engaging look. His allure will absolutely work in support of Rolex.

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